Comparison
Shopemaa vs Gumroad
Gumroad is a quick way for a creator to start selling: no monthly fee, tax handled for you, and a marketplace that can bring buyers. Shopemaa charges a flat monthly plan instead of a share of each sale, and gives you a full store of your own.
Which one fits
It depends on what you sell
Choose Shopemaa if
- Your sales are growing and 10% of each sale costs more than a monthly plan
- You want a store under your own brand, with your own theme and no platform branding
- You want every payment to go straight to your own Stripe account
- You sell physical products with variants, stock and shipping zones
Choose Gumroad if
- You're just starting and don't want any monthly cost
- You want Gumroad to handle VAT and sales tax for you
- You want buyers from the Discover marketplace
- You want memberships, instalment plans and affiliates built in
Shopemaa and Gumroad side by side
Facts about Gumroad checked on 12 November 2026. Prices exclude VAT.
| Feature | Shopemaa | Gumroad |
|---|---|---|
| How you pay | Monthly or yearly plan | A fee on each sale, no monthly plan |
| Price | €19 to €399 a month; yearly costs ten months | No monthly fee |
| Free trial or free plan | 30 days free; no free plan | Free to start; you pay per sale |
| Platform fee on each sale | 0% on every plan | 10% + $0.50 per direct sale, plus card processing; 30% on Discover marketplace sales |
| Card payments | Paid into your own Stripe account; only Stripe's fees | Card processing of 2.9% + $0.30 on top; payouts from $100, with a 2% fee for PayPal payouts |
| VAT and sales tax | You are the seller: set VAT per store and file it yourself | Handled for you: Gumroad is the merchant of record |
| Physical products | Built in: variants, stock, shipping zones, local pickup | Allowed, with shipping |
| Digital products | Built in: files, licences, versions, a library for buyers | Files, licence keys, memberships and instalment plans |
| Your own domain | Every plan; Shopemaa branding removed from Growth | Custom domain for your profile and products |
| Checkout on a website you already have | Shopemaa Checkout embed on every plan | Overlay and embed widget |
| Payment links and QR codes | Linkly shoppable links and QR codes on every plan | Product links and your profile page |
| API and webhooks | Storefront API and webhooks from Growth | API and a sale webhook |
| Several currencies | Each store sells in one of 18 currencies; several at once on Scale | Buyers can pay in 19 currencies |
| AI | Fumu store assistant on every plan; AI channels with product feeds and an MCP connector from Growth | No AI selling tools listed |
The main differences
Where Shopemaa and Gumroad differ
What it costs
Gumroad keeps 10% + $0.50 of each direct sale, plus card processing. On €490 of sales a month, the 10% alone is €49, the price of Shopemaa Growth, where only Stripe's fees come on top.
Merchant of record
Gumroad is the seller of record and handles sales tax and VAT where it is responsible for them. With Shopemaa you are the seller and handle your own VAT.
A store of your own
Gumroad gives you a profile and product pages. Shopemaa gives you a full storefront with a theme editor, discounts, customer accounts and stock, plus an embeddable checkout and shoppable links.
Questions
Shopemaa or Gumroad?
How much does Gumroad take?
10% + $0.50 per direct sale, plus card processing (2.9% + $0.30) or PayPal fees. Once a month's sales pass $20,000, further direct sales that month cost 5% + $0.50. Sales through Gumroad's Discover marketplace cost 30%.
When does Shopemaa cost less than Gumroad?
Roughly when 10% of your monthly sales is more than your plan: from about €190 of sales a month for Starter (€19), or €490 for Growth (€49). Card fees apply on both, and Gumroad also charges $0.50 per sale.
Can I sell physical products on Gumroad?
Yes, with shipping. Shopemaa adds variants, stock with low-stock alerts, shipping zones and local pickup, in the same catalogue as your digital products.
Sources
Facts about Gumroad come from its own pages, checked on 12 November 2026. Prices and features change, so check them before you decide. Spotted something out of date? Tell us.
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